Supergoop!
The sun literally stalks you, following you everywhere, every single day.
Supergoop! is the high performing everyday sunscreen you need to always stay protected. (student work)
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![](https://freight.cargo.site/t/original/i/55f4cee58cad2d9f8f7e19c0f9dd97243f7cd1f40335b5f450ff027c0ac8bd71/supergoop_beach2-copy.jpg)
![](https://freight.cargo.site/t/original/i/61d1ca27a135acce0f33fdfdcc1a69b6d684fcf9781deb3a7679b9244f1c9962/supergoop_city.jpg)
![](https://freight.cargo.site/t/original/i/270c07c484911c3bf5f95353df698408a48021d73cebab8ceb1061227bf2bc2e/supergoop_mtns_2.jpg)
ONLINE VIDEO
:15 Second Social
SOLAR-ACTIVATED TEMPORARY TATTOOS
Partnership with Logic Ink
When you’ve been in the sun for two hours, the tattoo sun appears at its brightest so you know it’s time to reapply.
![](https://freight.cargo.site/t/original/i/d0dfb100d056733b7aeaaadc089a88795109216a2c64ed6341c4a5e7a7ffac37/supergoop_tattoos1.gif)
![](https://freight.cargo.site/t/original/i/ce8029569a9cb599795143cecd2bb449c44164707172b72d1451bafa1f45996e/supergoop_temp_tattoo_mockup2.jpg)
T-SHIRTS WITH SOLAR-ACTIVATED INK
When you step out in the sun, the image on the shirts start to change and evolve with solar-activated ink.
![](https://freight.cargo.site/t/original/i/9286731770033c4e084e148bdacfbca6e48fac6e65d461df66d54263b19ed883/supergoop_tshirts2.jpg)
![](https://freight.cargo.site/t/original/i/f08bc20e372650c24c6de24115014b16ceaa302bbb400f228404ba56a665642a/supergoop_tshirts1.jpg)
SMARTWATCH RE-APPLICATION REMINDERS
Every two hours, you’ll get this not-so-subtle reminder that it’s time to reapply.
With Cara Hanson